2024 Speakers (2025 TBC!)

Louise Brogan (UK)

Louise is a LinkedIn consultant and trainer for B2B, and is based in Northern Ireland. She’s a Small Business Champion and runs a successful podcast and YouTube channel.

Louise will be speaking about best practices for LinkedIn company pages. Do we need them as solo operators? What are the benefits of company pages, how should we use them, and what should we measure?

Nigel Cliffe (UK)

Nigel is one of the most respected LinkedIn trainers in the UK, and is a multi-channel marketer with 30+ years of experience. He formed Value Exchange in 2013, a business specifically to train others how to repeat the same success.

His session is focused on advanced search techniques for discoverability on and off LinkedIn, and will include a live demo of best practices for search.

Mark Williams (UK)

Mark is known as Mr LinkedIn, and has been a LinkedIn trainer since the early days of the platform. He runs the best-known podcast about LinkedIn – look out for the new title, being announced during the conference! We think of him as the Swiss Army knife of LinkedIn, and he probably knows more about the different aspects of the platform than anyone else in the world.

Mark will be speaking about “ethical stalking”, which will show us how to do the right sort of research on LinkedIn so that we can have greater intelligence about our network.

Gillian Whitney (USA)

Gillian is a video marketing expert, podcaster and author who specialises in live video, particularly for LinkedIn and YouTube. She holds four passports and is based in Las Vegas.

Her promise is to make video easy peasy for all, and she’s going to be talking about best practices for livestream video on LinkedIn. It’s true: you don’t need to be a Hollywood producer to go live on LinkedIn!

Kevin D Turner (USA)

Kevin is a brand strategist based in Dallas, Texas. He’s the earliest adopter of LinkedIn of any of our speakers, having joined the platform when it was less than 2 years old. He’s one of the most knowledgeable people about LinkedIn’s strategic thinking as well as the technical aspects of how the platform works, and regularly documents the hundreds of yearly changes to the LinkedIn site and app.

Kevin’s talk will share his insights about the latest features and best practices for using LinkedIn effectively.

Richard van der Blom (Spain)

Richard is a Dutch social selling specialist and data researcher best known for his hugely popular reports on the latest state of the LinkedIn algorithm. Based in Valencia, Richard comes to the UK with a great reputation and a huge LinkedIn following. His content is consistently some of the most quoted and shared on the entire platform.

Richard’s talk will deliver best practices for using LinkedIn optimally so that our social selling efforts can be more effective.

Tiina Jarvet (Belgium)

Tiina is an international recruitment specialist and headhunter. Originally Estonian, Tiina is based in Belgium, and speaks 9 languages. She’s also a keen cartoonist (look out for her hand-drawn originals during her talk) and a Eurovision Song Contest superfan!

Tiina’s talk will be about LinkedIn Recruiter and how search works, providing key insight on how we can optimise our profiles to be better found by those we most want to influence.

John Espirian (UK)

John is the relentlessly helpful® LinkedIn nerd, leader of the Espresso+ community, and co-organiser of the UpLift Live conference. He is the author of Content DNA, and is committed to sharing best practices for ethical visibility on LinkedIn.

John’s talk will be about how we can positively influence our LinkedIn audience and network so that we’re top of mind in the key moments when decisions are made.

Event Organisers

Gus Bhandal (UK)

Jeremy Freeman (UK)

2024 agenda (2025 TBC!)

The conference will start at 9.30am and finish at 5.00pm, with networking until 7.00pm.  This is a single-track conference where each speaker will take to the stage individually throughout the day, followed by a group Q&A featuring all speakers together. 

Registration: 8.45am–9.30am

Intro: 9.30am–9.45am

Louise Brogan: 9.45am–10.15am
Maximise the impact of your LinkedIn company page

Nigel Cliffe: 10.20am–10.50am
Advanced ways to search LinkedIn both on and off platform, including tips for Sales Navigator

Break: 10.50am–11.20am

Mark Williams: 11.20am–11.50am
How to do good research through “ethical stalking” on LinkedIn

John Espirian: 11.55am–12.25pm
How to be influential and memorable on LinkedIn

Lunch: 12.25pm–1.25pm

Gillian Whitney: 1.25pm–1.55pm
Livestream tips for creating live videos on LinkedIn

Kevin D Turner: 2.00pm–2.30pm
Advanced tips on LinkedIn best practice, including a look at new LinkedIn features for 2024

Break: 2.30pm–3.00pm

Tiina Jarvet: 3.00pm–3.30pm
Best practice advice for discoverability on LinkedIn, with a look at the platform from the recruiter’s point of view

Richard van der Blom: 3.35pm–4.05pm
How to improve your social selling by understanding the algorithms and your data on LinkedIn

Expert Q&A: 4.10pm–5.00pm
All speakers onstage to finish the day by answering questions from the audience – your chance to quiz the best of the best!

Close and networking: 5.00pm–7.00pm

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